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Top Tips For Optimizing Video Content

Could video take your brand to the next level? Video content brings in 3 times as many monthly visitors to a website as other content, and users spend an average of 88% more time on a website that includes video. Furthermore, research by Entrepreneur.com shows that...

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How To: Add Business Value By Using Virtual Reality

How Virtual Reality Will Change Your Business Oculus Rift. HTC Vive. Razer OSVR. Five years ago these names would have meant nothing to us, but now as early adopters are clambering to get their hands on these headsets- priced anywhere from $16.99 to $3000- only one...

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How To: Protect Yourself Online: Pro Tips for Online PR

Since the 1970’s, more and more emphasis has been placed on individuality and strength of one’s character. While this concept of “self-esteem” has driven many different psychological, social and technological movements, it is important not to get caught up in the belief that group, pack...

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Advertising Pro Tips: Why Love Stories Still Work

While some advertisements sport clear connections to their product, other companies prefer to stealthily integrate their product into a more emotional narrative. Even if the aim of the video isn’t immediate brand recognition, it helps build the image of the brand with existing customers and...

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How You Can Build the Best Brand

The following are some useful tips make your brand stand out against the pack and deliver to your customers exactly what they want: 1) Your Brand Is What People Say It Is: Customer-product loyalty is not always defined or determined by the quality of a product. A...

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15 Tips on How to Market Happiness

In our formative years, we look both consciously and subconsciously to our parents or guardians to impart the wisdom and truths of how one effectively and successfully lives his or her life. Yet as we grow older, and our experiences and relationships shape us and...

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Five Tips For Creating Outstanding Video Content

Creating Epic Video Content   Over the past seven years, our company has created over 1,000 videos for Fortune 500 companies and small businesses alike. The most important thing we’ve learned is that creating video content is an art and a science. Without some basic ingredients, your content will most...

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Changing Careers After 40

Our CEO Offers Her Perspective On Changing Careers After 40   At the age of 25, our CEO Judy Gatena was searching for a solution that would allow her to stay at home while still providing for her family. Gatena faced the choice of endless day care...

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The Right Way To Launch A New Product

How To Ensure A Successful New Product Launch   In order to increase your odds of success with a new product launch, it should be obvious that you have to take the correct marketing steps. Doing so should make the actual launch a smoother process and minimize complications....

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Professional Video Production Services

How To Choose The Right Video Production Company   Working with the right professional video production company can make a huge impact in terms of how the finished product will be received.  From directing and editing, to scriptwriting and lighting, a variety of elements need to come together...