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The Right Way To Launch A New Product

How To Ensure A Successful New Product Launch   In order to increase your odds of success with a new product launch, it should be obvious that you have to take the correct marketing steps. Doing so should make the actual launch a smoother process and minimize complications....

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Professional Video Production Services

How To Choose The Right Video Production Company   Working with the right professional video production company can make a huge impact in terms of how the finished product will be received.  From directing and editing, to scriptwriting and lighting, a variety of elements need to come together...

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Snapchat’s Evan Spiegel

Why Snapchat's Founder Grew Up There is a universal clenching of teeth that surrounds any sort of discussion around Snapchat’s founder Evan Spiegel. While it is easy to sit back and laud his early accomplishments (biomedical internships, Stanford pedigree, etc…) there is little surprise surrounding the...

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The Best Commercials This August

Winning Summer Spots While we were all trying to beat the summer heat, advertisers were busy stepping up their game and showing us the best ways to spend these hot, sunny August days. Here are five of our favorite ads that showed us how fun the...

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Work Hard Play Hard

Five Ways You Can Work Like An Olympian There is no doubt that the Olympics have become a bigger and bigger spectacle throughout the years. With inspiring athletes like Michael Phelps, Simone Biles and Usain Bolt, it is no wonder that the entire world forgoes their...

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How To Be A Funny Advertiser

Top Tips For Creating Humorous Viral Hits   “A joke is a very serious thing.” These are the words of Sir Winston Churchill, who is not considered one of history’s leading funny men but still had a penchant for humor. While it was not his main business...

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Creating Community With Instagram

How Instagram Is Creating A Community Of Their Own:   Gone are the days when Instagram Influencers were only sought after by tea detox and facial scrub companies. Recently, larger companies have been learning from the success of these boutique companies and have begun to capitalize on...