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The Key to Successful Marketing

The Three C's To An Effective Marketing Plan   How are you currently marketing your products or services? Do you have a hefty marketing budget? A large marketing staff? Or maybe a Creative Director who comes up with and approves great ideas which are guaranteed to propel your company...

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Changing Careers After 40

Our CEO Offers Her Perspective On Changing Careers After 40   At the age of 25, our CEO Judy Gatena was searching for a solution that would allow her to stay at home while still providing for her family. Gatena faced the choice of endless day care...

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The Right Way To Launch A New Product

How To Ensure A Successful New Product Launch   In order to increase your odds of success with a new product launch, it should be obvious that you have to take the correct marketing steps. Doing so should make the actual launch a smoother process and minimize complications....

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Professional Video Production Services

How To Choose The Right Video Production Company   Working with the right professional video production company can make a huge impact in terms of how the finished product will be received.  From directing and editing, to scriptwriting and lighting, a variety of elements need to come together...

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The Benefits of A Boutique Agency

While boutique agencies are sometimes pegged as novice and inexperienced, they are becoming more appealing to brands than larger, more popular opponents because of their niche expertise, rapid turnaround rates, and flexibility during the strategic process.   Not only are boutique agencies cheaper than their larger agency...

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Snapchat’s Evan Spiegel

Why Snapchat's Founder Grew Up There is a universal clenching of teeth that surrounds any sort of discussion around Snapchat’s founder Evan Spiegel. While it is easy to sit back and laud his early accomplishments (biomedical internships, Stanford pedigree, etc…) there is little surprise surrounding the...

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5 Ways To Grow Your Retail Business

With the current retail market, our favorite stores (both online and brick and mortar) are trying new methods to capture more market share. The market has become so saturated and plans for growth have taken them in exciting directions.   Getting Back To The Roots of...

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The Best Commercials This August

Winning Summer Spots While we were all trying to beat the summer heat, advertisers were busy stepping up their game and showing us the best ways to spend these hot, sunny August days. Here are five of our favorite ads that showed us how fun the...

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Creating Community With Instagram

How Instagram Is Creating A Community Of Their Own:   Gone are the days when Instagram Influencers were only sought after by tea detox and facial scrub companies. Recently, larger companies have been learning from the success of these boutique companies and have begun to capitalize on...

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How To Improve Your Foreign Communication Skills

 How To Outsmart The Language Barrier: 5 New Apps That Guarantee Success Business people, tourists and nomads rejoice as new applications and programs to help break those language barriers are here to help you learn and translate from language to language. Using new and advanced technology,...