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The Key to Successful Marketing

The Three C's To An Effective Marketing Plan   How are you currently marketing your products or services? Do you have a hefty marketing budget? A large marketing staff? Or maybe a Creative Director who comes up with and approves great ideas which are guaranteed to propel your company...

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Snapchat’s Evan Spiegel

Why Snapchat's Founder Grew Up There is a universal clenching of teeth that surrounds any sort of discussion around Snapchat’s founder Evan Spiegel. While it is easy to sit back and laud his early accomplishments (biomedical internships, Stanford pedigree, etc…) there is little surprise surrounding the...

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The Owen and Haatchi Story: How A Dog Changed A Life

As a part of their “Homes for Dogs” project, REP Interactive, an award-winning Video Production and Advertising Agency, partnered with Coldwell Banker to tell the amazing tale of how one boy and his dog could change each other's lives forever. Haatchi is a three-legged Anatolian...

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How To: Create A Successful Client-Agency Relationship

  By establishing key understandings between yourself and your clients, an agency has the opportunity to foster long-lasting partnerships that reflect both parties. The foundation of an agency-client relationship is trust, and building it is key. You are aiming to grow their business, and ensuring them...