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How to: Harness Analytics for Maximum Efficiency

When managing a business, it is imperative that you have an understanding of social media. If you have any amount of marketing dollars invested in cultivating a name for your business online, you must be monitoring how effectively they are being utilized. Like traditional marketing,...

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The Future of Instagram: How Marketers Can Make It Count

With the introduction of new algorithms and even more formats for content, it is no wonder that Instagram has also rolled out new tools to woo small businesses into investing in what was not long ago seen as risky tech start-up. Now with over 300...

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10 Ways To Increase Social Media Engagement

If employed correctly, Social Media is essentially free advertising. Because of it’s sweeping user base that is endlessly growing, targeting the masses has never been easier. With that being said, due to the overwhelming content that is uploaded daily, cutting through the clutter and keeping...