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Changing Careers After 40

Our CEO Offers Her Perspective On Changing Careers After 40   At the age of 25, our CEO Judy Gatena was searching for a solution that would allow her to stay at home while still providing for her family. Gatena faced the choice of endless day care...

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The Key to Successful Marketing

The Three C's To An Effective Marketing Plan   How are you currently marketing your products or services? Do you have a hefty marketing budget? A large marketing staff? Or maybe a Creative Director who comes up with and approves great ideas which are guaranteed to propel your company...

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How to: Harness Analytics for Maximum Efficiency

When managing a business, it is imperative that you have an understanding of social media. If you have any amount of marketing dollars invested in cultivating a name for your business online, you must be monitoring how effectively they are being utilized. Like traditional marketing,...

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Five Tips For Creating Outstanding Video Content

Creating Epic Video Content   Over the past seven years, our company has created over 1,000 videos for Fortune 500 companies and small businesses alike. The most important thing we’ve learned is that creating video content is an art and a science. Without some basic ingredients, your content will most...

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Professional Video Production Services

How To Choose The Right Video Production Company   Working with the right professional video production company can make a huge impact in terms of how the finished product will be received.  From directing and editing, to scriptwriting and lighting, a variety of elements need to come together...

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How To Create The Best Video Content

Five Tips For Creating Outstanding Video Content   Over the past seven years, our company has created over 1,000 videos for Fortune 500 companies and small businesses alike. The most important thing we’ve learned is that creating video content is an art and a science. Without some basic ingredients, your...

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SEO: How It Can Change Your Business

Tips to Transform Your SEO Search Engine Optimization is one of the most time consuming yet one of the most rewarding processes you can do for your business. Your digital footprint is everything, especially given that the 75.4 million millennials are almost exclusively reachable on digital...

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5 Ways To Enhance Company Culture

Assessing The Culture of Your Company Every company is different. No CEO or President will agree that a certain company culture reigns supreme to the rest. That being said, the culture that surrounds your business actually holds a monetary value. How your employees interact with each...

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Creating Community With Instagram

How Instagram Is Creating A Community Of Their Own:   Gone are the days when Instagram Influencers were only sought after by tea detox and facial scrub companies. Recently, larger companies have been learning from the success of these boutique companies and have begun to capitalize on...